Industries

We work across multiple sectors where understanding and influencing behaviour is essential. Our approach adapts to the realities of each environment — from digital health products to public-sector services, workplace wellbeing and strategic communications. Each industry page below outlines key challenges we help organisations address and includes relevant case studies.

Explore the Sectors We’ve Supported

  • A person holds a smartphone displaying a fitness app with a prescription for physical activity, with indoor plants in the background.

    Digital Health

    We work with digital health teams to improve engagement, retention and personalisation using behaviourally informed design, behavioural insights and evaluation.

    Learn more
  • Aerial view of a busy crosswalk with many pedestrians walking in different directions on a sunny day.

    Public Health & Local Authorities

    We partner with councils to strengthen service pathways, improve accessibility, and support communities with evidence-based behaviour change tools and programmes.

    Learn more
  • Interior view of a bright, modern building with large glass windows, a staircase, and potted plants.

    Healthcare

    We help healthcare teams understand patient and staff behaviour, strengthen communication, and refine services to improve outcomes and day-to-day practice.

    Learn more
  • Overhead view of a worktable with multiple laptops, smartphones, notebooks, coffee cups, headphones, and personal items, with people working around it.

    Organisational Change & Wellbeing

    We support organisations to understand staff behaviour, embed healthy practices, improve wellbeing initiatives and strengthen the impact of internal change programmes.

    Learn more
  • The UK Houses of Parliament building with Gothic Revival architecture, featuring intricate stonework, numerous windows, and a tall clock tower, under a partly cloudy blue sky.

    Government & Strategic Communications

    We apply behavioural science to public communication, engagement with hard-to-reach audiences, and responses to misinformation and emerging public health issues.

    Learn more
  • A white wooden table with a halved lemon, a small bowl of dried lavender, a bunch of fresh herbs tied with string, a small bowl of salt, and scattered sprigs of herbs.

    Health & Wellbeing Retailers

    We help health and wellbeing retailers understand customer decision-making, strengthen wellbeing offers and support staff wellbeing through behaviourally informed insights.

    Click Here

Looking for Something Else?

If you are unsure which sector your organisation fits into, or you would like support across multiple areas, we are happy to guide you.

Contact Us