Government & Strategic Communications

  • Improve Public Understanding & Reduce Resistance.

    Policy and public-facing messages often meet confusion or resistance. We help teams understand behavioural drivers and design messaging that is clear, inclusive and trusted.

  • Address Misinformation & Hard-to-Reach Audiences.

    Some groups face higher barriers to accurate information or engagement. We support teams developing strategies to reach diverse communities and counter misinformation effectively.

  • Strengthen Policy Delivery & Real-World Outcomes.

    Policies can fail at implementation. We help teams design behaviourally informed delivery plans that consider real-world barriers and improve uptake and compliance.

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Selected Case Studies

Featured
H&B&Me Colleague Wellbeing Study
H&B&Me Colleague Wellbeing Study

We designed and conducted a 12-week mixed-methods evaluation of the H&B&Me app with H&B colleagues, measuring wellbeing, sleep, stress and behavioural change. The study revealed significant improvements across several outcomes and provided clear behavioural insights for future product development.

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Behaviour Change E-Learning Programme for Addiction Support Services
Behaviour Change E-Learning Programme for Addiction Support Services

We developed a co-designed, four-module behaviour change e-learning programme for addiction support workers, improving staff confidence, engagement and the consistency of client conversations across the service.

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Designing a Behaviour Change Intervention Toolkit in Addiction Services
Designing a Behaviour Change Intervention Toolkit in Addiction Services

We redesigned Middlesbrough Council’s behaviour change toolkit, creating accessible worksheets, a refined COM-B self-assessment and a 12-week programme structure that improved staff confidence, consistency and session quality.

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